A generous bonnet, a long wheelbase and short overhangs are typically associated with sports cars: here, they make it clear that the BMW 1 Series is similarly dedicated to driving pleasure. The two distinctive twin headlights, the almost vertical BMW kidney grille and the striking horizontal shoulder line emphasize this cars unmistakeably sporting appearance. The BMW 1 Series has design that signals thirst for action. From the front to the rear, inside and out, the BMW 1 Series promises a mix of exciting driving dynamics with the undeniable practicality a generous sized hatchback provides.
With safety foremost in many peoples eyes, BMW offers you peace of mind with the BMW 1 Series 3 door and its 5-star Euro NCAP rating. Which offers six airbags as standard and a robust survival cell which ensure that your driving pleasure goes hand in hand with driving safety.
The BMW 1 series makes life easier for you. With great handsfree functionality over telephony and music features as well as unrivalled voice control. Most drivers talk to their cars, the BMW 1 series actually listens.
Concentrating on what really matters - driving - one glance at the cockpit is all that is needed for the new BMW 1 Series to make a lasting impression. It's clear and stylish design, perfectly positioned round instruments and the clear and useful range of important functions optimally located around the steering wheel make sure that a truly unique driving experience is in store for you. When you're at the wheel of the BMW 1 Series, every bend in the road presents an opportunity for excitement. Its excellently tuned chassis and the Dynamic Stability Control fitted as standard guarantee precise handling in every driving situation and combine dynamic characteristics with comfort.
The rear-wheel drive is a key factor in achieving the ideal 50/50 weight distribution over the entire chassis. Power and hence traction too are applied directly to the road. The only drawback is that you have to get out when you reach your distination.
All that is missing is you at the wheel.
With safety foremost in many peoples eyes, BMW offers you peace of mind with the BMW 1 Series 3 door and its 5-star Euro NCAP rating. Which offers six airbags as standard and a robust survival cell which ensure that your driving pleasure goes hand in hand with driving safety.
The BMW 1 series makes life easier for you. With great handsfree functionality over telephony and music features as well as unrivalled voice control. Most drivers talk to their cars, the BMW 1 series actually listens.
Concentrating on what really matters - driving - one glance at the cockpit is all that is needed for the new BMW 1 Series to make a lasting impression. It's clear and stylish design, perfectly positioned round instruments and the clear and useful range of important functions optimally located around the steering wheel make sure that a truly unique driving experience is in store for you. When you're at the wheel of the BMW 1 Series, every bend in the road presents an opportunity for excitement. Its excellently tuned chassis and the Dynamic Stability Control fitted as standard guarantee precise handling in every driving situation and combine dynamic characteristics with comfort.
The rear-wheel drive is a key factor in achieving the ideal 50/50 weight distribution over the entire chassis. Power and hence traction too are applied directly to the road. The only drawback is that you have to get out when you reach your distination.
All that is missing is you at the wheel.