15 November 2008 saw the launch of the fifth generation 7 Series (F01/02) - the flagship model of the BMW range. Set to redefine the benchmark in the luxury saloon car segment, this new model will provide a compelling reason to visit our showroom to introduce you to the BMW brand.
A significantly improved product substance combined with elegant contemporary styling makes the new BMW 7 Series a more compelling product than any of its predecessors. A luxury appointed cabin, enhanced standard equipment and a range of powerful yet efficient engines mean this car offers a unique experience for both drivers and passengers.
The new model also embodies BMW’s commitment to engineering excellence and once again showcases segment-leading technology that points the way for the next generation of BMW vehicles. Offering new answers to traditional compromisers, positions the BMW 7 Series as an exciting new model as well as a genuine flagship for our company.
Standard Equipment:
The new model also embodies BMW’s commitment to engineering excellence and once again showcases segment-leading technology that points the way for the next generation of BMW vehicles. Offering new answers to traditional compromisers, positions the BMW 7 Series as an exciting new model as well as a genuine flagship for our company.
Standard Equipment:
- Drive Dynamic Control (including Variable Damper Control)
- Professional Multimedia Navigation with hard-disc and media storage
- Hi-Fi Loudspeaker system
- Air conditioning, automatic with four-zone control
- Ambient lighting
- Exterior mirrors – folding, automatically dimming
- Passenger airbag deactivation, front
The launch of the new 7 Series means the entire BMW range now comes equipped with EfficientDynamics technologies as standard. With its roof, doors, bonnet and side panels all made from aluminium to dovetail with the principle of lightweight engineering, the BMW 7 Series also has other innovative class-leading technology which improves engine performance, while cutting fuel consumption and emissions.
Brake Energy Regeneration uses the engine’s power on overrun, such as braking, to charge the battery for the car’s electrical circuit. When the driver is accelerating the alternator disengages so all of the engine’s power is channelled towards the car’s performance. Other ancillaries, such as the air-conditioning compressor, are also able to disengage to improve the all round performance of the car. This intelligent use of drivetrain power is why EfficientDynamics technology has helped the 7 Series become a class-leader in terms of performance, fuel consumption and emissions
View 7 Series Specifications
Brake Energy Regeneration uses the engine’s power on overrun, such as braking, to charge the battery for the car’s electrical circuit. When the driver is accelerating the alternator disengages so all of the engine’s power is channelled towards the car’s performance. Other ancillaries, such as the air-conditioning compressor, are also able to disengage to improve the all round performance of the car. This intelligent use of drivetrain power is why EfficientDynamics technology has helped the 7 Series become a class-leader in terms of performance, fuel consumption and emissions
View 7 Series Specifications

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